Why new innovations and technologies are changing the game, literally.

“Repetitive head trauma chokes the brain.” When the words of Dr. Bennet Omalu flowed from the 2015 Will Smith hit Concussion, all of a sudden there was a new conversation. Of course it wasn’t entirely new, the NFL, trauma experts, Neurologists, helmet manufacturers, and the likes had been discussing these topics for a long time. But the public eye of scrutiny opened up a new door for innovation; one football fanatic, former racecar driver, and entrepreneur Nicholas Esayian took notice of.

Of course there’s plenty to be said about the NFL, but for me- this is a product story through and through because we can clearly see the pivotal moments when…

Read the full story: https://www.inc.com/tracy-leigh-hazzard/football-friday-nights-product-evolution-of-helmet.html